How We Help Small Nonprofits Grow

From first contact to thriving marketing system—here's exactly how our partnership works

1

Discovery & Assessment (Week 1)

What Happens:

  • You submit a free marketing assessment request
  • We review your nonprofit's mission, current marketing, budget, and goals
  • We schedule a 30-minute discovery call
  • We provide honest feedback about fit and potential

Your Investment:

30 minutes of your time. That's it.

2

Onboarding & Setup (Weeks 2-4)

What We Do:

Google Ad Grants Application

  • • Guide you through 501(c)(3) verification
  • • Help you set up Google for Nonprofits
  • • Assist you in submitting application
  • • Configure conversion tracking
  • • Timeline: 2-4 weeks for approval

Website Development

  • • Audit existing site or build from scratch
  • • Optimize donation pages
  • • Install tracking & analytics
  • • Ensure mobile responsiveness
  • • Timeline: 1-3 weeks

Email Marketing Setup

  • • Configure email platform
  • • Design email templates
  • • Build automation sequences
  • • Create lead capture forms
  • • Timeline: 1-2 weeks

Social Media Foundation

  • • Audit current social presence
  • • Optimize profiles
  • • Create content calendar
  • • Set up management tools
  • • Timeline: 1 week

What You Provide:

  • • Logo and brand assets
  • • Photos from your work (phone photos are fine!)
  • • Information about programs and impact
  • • 2-3 hours of your time over 3-4 weeks
  • • Access to website, emails, and donation pages
  • • One-time $350 startup fee (may be waived in special circumstances)

After startup fee: $0 monthly upfront with revenue-first model

Note: 12-month initial partnership commitment applies

3

Launch & Optimization (Months 1-3)

Month 1: Foundation

Launch Google Ad Grants campaigns, publish optimized website, begin social media posting, send first email campaigns. Goal: Generate first measurable results.

Month 2: Refinement

Analyze performance data, A/B test donation pages and ad copy, expand high-performing campaigns, pause underperforming elements. Goal: Improve conversion rates.

Month 3: Scale

Double down on what's working, launch additional campaign types, implement advanced automation, build retargeting audiences. Goal: Achieve consistent, predictable results.

Typical Results by Month 3:

✓ Google Ad Grants fully activated ($8k-10k/month)

✓ 40-150% increase in website traffic

✓ 50-200+ new email subscribers

✓ 3-10 donations directly attributed

4

Growth & Scale (Months 4+)

Ongoing optimization, strategic expansion, monthly reporting and planning. As your revenue grows, you advance through tiers with increased services and support.

Typical Results by Month 6:

  • ✓ 100-200% increase in monthly donations vs. baseline
  • ✓ 300-500+ new email subscribers
  • ✓ 10-30+ donations per month from campaigns
  • ✓ Marketing system that runs with minimal input from you

Ready to Get Started?

We only succeed when you succeed. No other agency takes on this level of risk.

Request Your Free Marketing Assessment